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Website redesign

A new look and a modern layout without losing what already works: page URLs and SEO settings are kept so you do not lose visitors from search, and customers find what they need and get in touch more easily.

Discuss your project

Who it is for

  • Your website looks dated, and you feel awkward sending customers to it.
  • The website brings in visitors from search, so rebuilding it from scratch and risking that traffic is not appealing.
  • On a phone the site is hard to use: small text, buttons that do not respond, a broken menu.
  • Your company has changed, with new services, branding or a logo, but the website has stayed the same.

What is included

  • A review of the current site: what gets in the customer's way, what works and what must not be touched
  • A new design for the key pages based on ready-made solutions and a UI library
  • All pages rebuilt with a phone-first layout
  • Existing copy, photos and pages moved into the new design
  • Page URLs kept, with 301 redirects wherever a URL changes
  • A check of meta tags, the sitemap and analytics after the design change
  • Updated enquiry forms and Telegram and Viber buttons

Billed separately

  • A custom design for every page type instead of a refresh on ready-made blocks
  • Rewriting the copy and a new section structure
  • Moving to another CMS or off a site builder
  • New sections and features beyond the existing ones

Price and timing

Estimated timing

3–5 weeks

What affects the price

  • The number of page types that need a new design
  • What the site is built on and the state of its code
  • A refresh built on ready-made blocks or an entirely new design
  • Whether the structure and copy need to change
ServicePrice
Website redesignA new design and layout for an existing website, keeping its structure and SEO.from 2,400 BYN≈ $800

How we work

  1. Audit: I review the site, its analytics and the pages that bring in search visitors

  2. Design of the key pages, agreed on the home page and a service page

  3. Development, content transfer and a URL check on a test copy of the site

  4. Switching to the new design and checking redirects, forms and analytics

Terms of work: payment, revisions, warranty

Example

A demo on fictional data and a real project from my portfolio with a similar task.

  • Demo

    Website before and after

    I show the difference using a fictional coffee shop: a deliberately outdated website and its reworked version that you can compare on one screen.

    Open the demo

  • Lawyer’s website

    Task
    A lawyer needed a website that people can find through search.
    Solution
    Built on WordPress, plus full-scope SEO: keyword research, meta tags, copy and technical setup.
    Result
    The site is live and being promoted in search.
    • WordPress
    • SEO
    Read the case study Open site

  • Tattoo studio website, Minsk

    Task
    The studio needed a site where clients can quickly browse work and prices and get in touch.
    Solution
    Built on WordPress: work galleries, prices, FAQ, a map and quick contacts. SEO was not part of the brief.
    Result
    The site is live: portfolio, prices and answers to common questions in one place.
    • WordPress
    Read the case study Open site

FAQ

How much does a redesign cost?

From 2,400 BYN for a new design and layout that keeps the existing structure. The price is higher if you need a custom design, new sections or a move to another platform.

Will I lose my search rankings?

Any major change carries some risk, so I keep page URLs, titles and descriptions, and redirect any changed URLs with 301 redirects. After the switch I check indexing in Google and Yandex. Nobody can guarantee rankings, but these steps reduce the risk of losses.

Will the site go offline during the work?

No. I build the new design on a test copy while the current site keeps working as usual. We switch to the new design at an agreed time.

Can you redesign a site that another developer built?

Yes. First I look at what the site is built on and the state of its code. Sometimes it is cheaper to refresh the design on the current platform, sometimes to move the site to a new one. I give you the options and their prices before work starts.

How is a redesign different from a new website?

A redesign keeps what works: the structure, URLs, content and what the site has built up in search. A new website makes sense if the whole business is changing or the old structure gets in the way. We decide what suits you after reviewing the current site.

Contact

Tell me about your task — I'll reply with possible solutions. Or message me directly in the messenger you prefer.

Get a preliminary estimate

Service: Website redesign

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